CONTACT ME
Looking for something specific? Want to talk? Exchange cat pictures? Do it! I dare you.
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Wandering witch.boo
Contact me!
Looking for something specific? Want to talk? Exchange cat pictures? Do it! I dare you.
Your message has been sent
Welcome
Thanks for checking in. Please make yourself at home. Coffee's in the pot, mugs are in the cupboard.
No, not that cupboard--
Potentially interesting information
Skills
Social Media
- Developing and executing performance-driven social media campaigns across platforms and teams
- Monitored and boosted community sentiment and engagement through interactions across channels, and hosted giveaways and contests.
- Creating any and all visual assets, including videos, GIFs, static visuals, and copy creation of all sorts! A qualified Adobe tamer with 10 years of battling Photoshop, Premiere, and Illustrator under my belt.
Content and communications
- Developing and executing performance-driven social media and SEO campaigns across platforms and teams.
- Monitored and boosted community sentiment and engagement through interactions across channels, and hosted giveaways and contests.
- Creating any and all visual assets, including videos, GIFs, static visuals, and copy creation of all sorts! A qualified Adobe tamer with 10 years of battling Photoshop, Premiere, and Illustrator under my belt.
- Communicated with external partners and influencers on collaborative campaigns and events.
Internal communications and project management
- Video and static asset production. Including script writing, strategic distribution, all the way to production and publication. Assets ranged from internal playtest videos to graphical assets for company-wide presentations and events.
- Copy and asset assistance across the company, including HR, Recruitment, C-suite, PR, and AA/AAA games teams.
- Ownership of internal newsletter, organically increasing open rates by 70%, and improving company-wide engagement.
- Set up and maintained project management tools and workflow for department Including hosting quarterly check-in meetings.
Branding
- Helped on design and production of company-wide merch.
- Assisted in the shaping of brand tone of voice guidelines, specifically regarding social media, and monitored the company-wide adhereance to them
Work experience
- Social Media Specialist, Might and Delight, September -- present
- Web Editor, Epidemic Sound, Jan -- May 2025
- Social Media and Content Manager, Avalanche Studios Group, 2022 -- 2025
- Social Media and Content Manager, G-Loot Esports, 2021 -- 2022
Full CV here.
Writing samples
Diversity matters
Continuing the summer-long flying of our rainbow flag, we sat down with a member of our Queer Employee Resource Group (coincidentally also called Ash) to get her take on the industry and how Avalanche contributes.
Read more here.
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The following is a short blog post I wrote as Content Manager for esports start-up, G-Loot. The company has since ceased operations, so in order to preserve some of my favorite contributions, I’ve taken the liberty of re-uploading a few. You can find the original through this Internet Archive link. When you think of esports,
Static social media examples
All copy, strategy, and asset development is my own. :)
A carousel infographic with quotes and tips from my interviewing coworkers.
Posted cross-channel
Cross-channel cenelbration of internal event. All copy, asset production (including illustration) done by me.
High performing and pretty great fish puns, if I do say so myself!
Video content
A really simple idea that solidified our brand identity, performed well as it promoted rewatches and interactions, and was generally very easy and quick to put together.
Part of the promotion for a long-form video series I started putting together where we interviewed folks who had been at the company for a long while. Long form version listed below.
Still looking for something specific?
Please reach out! I have an extensive catalogue of memes and tomfoolery I’d be happy to dig up!
Wandering witch.boo 